Spur Pharmaceutical Insights with NLP and Anonymization Services

Spur Pharmaceutical Insights with NLP and Anonymization Services

How NLP and anonymization support safe, effective decision-making from unstructured text

About this webinar

Are you realizing the full value in your organization’s sensitive data?

Extracting the value from unstructured data and addressing privacy concerns are common challenges organizations face when trying to glean insights from data. Advancements in artificial intelligence and machine learning (AIML) have led to natural language processing (NLP) and anonymization capabilities that overcome these challenges and empower organizations to safely innovate with data.

Join IQVIA’s Linguamatics and Privacy Analytics teams as we explore ways in which pharma sponsors have used NLP and statistical anonymization to help:

  • Spur drug development, evaluate new hypotheses from historical trials, and improve clinical trial design
  • Access social media and patient forum data for secondary research, patient stratification and innovation
  • Source and link real-world patient data to support drug commercialization and market access
  • Discover personal information held in documents and unstructured data sources in support of compliance, such as GDPR

Presenter(s)

Jane Reed is Director, Life Sciences, at Linguamatics, an IQVIA company. She is responsible for developing and leading the strategic vision for Linguamatics’ product portfolio and business development for the pharma and biotech market. Jane has 20+ years’ experience in vendor companies supplying data products, data integration and analysis and consultancy to pharma and biotech – with roles at Instem, BioWisdom, Incyte, and Hexagen. Before moving into the life science industry, Jane worked in academia with post-doctoral positions in genetics and genomics research.

Jane Reed, PhD

Director of Life Sciences at Linguamatics, an IQVIA Company

Archiving / Destroying

Are you unleashing the full value of data you retain?

Your Challenges

Do you need help...

OUR SOLUTION

Value Retention

Client Success

Client: Comcast

Situation: California’s Consumer Privacy Act inspired Comcast to evolve the way in which they protect the privacy of customers who consent to share personal information with them.

Evaluating

Are you achieving intended outcomes from data?

Your Challenge

Do you need help...

OUR SOLUTION

Unbiased Results

Client Success

Client: Integrate.ai

Situation: Integrate.ai’s AI-powered tech helps clients improve their online experience by sharing signals about website visitor intent. They wanted to ensure privacy remained fully protected within the machine learning / AI context that produces these signals.

Accessing

Do the right people have the right data?

Your Challenges

Do you need help...

OUR SOLUTION

Usable and Reusable Data

Client Success

Client: Novartis

Situation: Novartis’ digital transformation in drug R&D drives their need to maximize value from vast stores of clinical study data for critical internal research enabled by their data42 platform.

 

Maintaining

Are you empowering people to safely leverage trusted data?

Your Challenges

Do you need help...

OUR SOLUTION

Security / compliance efficiency

CLIENT SUCCESS

Client: ASCO’s CancerLinQ

Situation: CancerLinQ™, a subsidiary of American Society of Clinical Oncology, is a rapid learning healthcare system that helps oncologists aggregate and analyze data on cancer patients to improve care. To achieve this goal, they must de-identify patient data provided by subscribing practices across the U.S.

 

Acquiring / Collecting

Are you acquiring the right data? Do you have appropriate consent?

Your Challenge

Do you need help...

OUR SOLUTIONS

Consent / Contracting strategy

Client Success

Client: IQVIA

Situation: Needed to ensure the primary market research process was fully compliant with internal policies and regulations such as GDPR. 

 

Planning

Are You Effectively Planning for Success?

Your Challenges

Do you need help...

OUR SOLUTION

Build privacy in by design

Client Success

Client: Nuance

Situation: Needed to enable AI-driven product innovation with a defensible governance program for the safe and responsible use
of voice-to-text data under Shrems II.

 

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