Why Privacy Analytics

We help you earn trust
and safely drive value from data

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Data is Power
Client Portfolio
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Data is power, but it must be used responsibly

Data has emerged as the most valuable resource for industry, academia and governments around the world. It can deliver insights that support evidence-based decision making. Collecting and analyzing the right data can help to improve program development and delivery, control costs, drive new operational efficiencies and spur innovation that will have real societal benefit.

Much of this data, however, is sensitive – it’s the personal information of individuals. Every person has the right to expect that their privacy will be respected and protected. Regulators around the world are taking these privacy concerns quite seriously. At Privacy Analytics, we do too.

The EU’s General Data Protection Regulation (GDPR) and California’s new Consumer Privacy Act are just two examples of how data privacy has become a critical business priority across industries.

Regardless of the industry or the context, we can help you chart the right course.

General Manager Sarah Lyons discusses the importance of protecting privacy to earn trust.

Unleash the power of your data

Personal Information

Anonymization services and software driving compliant, useful data.

Commercialize, share data, perform analytics, show compliance

Efficiency, innovation, revenue, reputation

Privacy Analytics has been in the business of data privacy since 2007. Our experts are recognized by technology analysts and clients as pioneers in the development of methodologies, software and services that enable responsible use of sensitive data assets.

Our approach to data privacy removes what’s personal from your sensitive data while preserving what’s valuable to your organization.

Learn how our methodology can help you drive data value.

Driving Value with Proven Technology + Expertise

Privacy Analytics enables business and healthcare leaders to deploy transformative data privacy solutions. With proven technology and unmatched expertise, we’ll empower your organization to gain new insight from its most sensitive data, while alleviating privacy concerns throughout your data life cycle.

Proven Technology

Unleash the power of your data at scale

  • Automated commercial software, richest data, auditable proof
  • Highly scalable for terabyte-sized datasets
  • 1,000s of clinical studies in <5 sec/study

Unmatched Expertise

Cut through the complexities of data

  • 100+ experts with hands-on experience
  • Strategic advisory with practical guidance
  • 20+ regulatory guidelines and standards informed globally
Learn More

Get to know our experts

With Privacy Analytics, you benefit from a significant breadth and depth of expertise. We have seen, and solved, a wide range of data privacy issues on behalf of our clients.

Check out our team bios to learn about the experience, the capabilities and the passion of our people.

Client success examples

Pharmaceutical

Pharmaceutical

Enabled safe, compliant sourcing of Electronic Medical Record data across clinics to inform a single-arm, real-world evidence study of drug efficacy two years after market launch.

With real-world data, the client was able to study the effects of treatment, with strong results for publication.

Medical device

Medical device

Provided the tools that best-in-class medical device manufacturers can use to lever new insights from hospital data and achieve greater efficiencies in their operations.

Government

Government

Developed a consistent governance framework to help a government agency securely share big data at scale, including automation of the de-identification process for structured data.

Telecom

Telecom

Accelerated revenue opportunities and go-to-market processes for a telecommunications company, while mitigating liability related to regulation and internal risk assessments.

Healthcare Analytics

Healthcare Analytics

Built the capability for the client to help insurance payers recover costs from a wide range of demographic segments.

Consumer Lending

Consumer Lending

Equipped a leading data aggregation platform, partnered with over 1,000 financial institutions, to assess and address its revenue leakage issues.

Clinical Trial Transparency

Clinical Trial Transparency

Enabled multiple global pharmaceutical companies to fulfill EMA Policy 0070 obligations through anonymized public releases of clinical trials data.

Consumer Credit

Consumer Credit

Enabled the upgrade of an internal data-management infrastructure, to enhance a credit agency’s competitive position and to generate additional revenue.

Health IT

Health IT

Enabled a large health IT enterprise to develop multiple new leading-edge products with real-world, patient-level data.

Human Resources Analytics

Human Resources Analytics

Helped to retain and optimize a client’s existing data trove, while increasing business efficiencies, in the face of new GDPR regulation and aggressive competition.

Medical Research

Medical Research

Enabled a national organization to deliver personalized and effective cancer treatment plans and provide access to patient data for research.

Telematics

Telematics

Ensured the privacy of clients and individuals included in geolocation and fleet management datasets covering 1+ million vehicles, while complying with regulatory and contractual requirements.

Attend our free Introduction to Data Privacy

Chief Methodologist Luk Arbuckle Holding Book

Chief Methodologist Luk advises F500 enterprises on data privacy. He co-authored, Building an Anonymization Pipeline: Creating Safe Data (O’Reilly Media).Luk Arbuckle provides an overview of data privacy fundamentals and introduces the 5 Safes of Risk-Based Anonymization in this free 25-minute online course.

Start your journey today to turn data privacy into a competitive advantage for your organization.

Watch Now On-Demand

Archiving / Destroying

Are you unleashing the full value of data you retain?

Your Challenges

Do you need help...

  • Unleashing the full value of retained data so they can be put to work safely and responsibly in line with privacy regulation?
  • Defining and implementing effective archival and disposal processes for personal data?

OUR SOLUTION

Value Retention

  • Retain the business value in your data through anonymization.
  • Ensure compliance in your retention & destruction strategy.
  • Maximize the reuse of information by removing what is personal.

Client Success

Client: Comcast

Situation: California’s Consumer Privacy Act inspired Comcast to evolve the way in which they protect the privacy of customers who consent to share personal information with them.

Read the full story >

Evaluating

Are you achieving intended outcomes from data?

Your Challenge

Do you need help...

  • Optimizing the use / analysis of data to achieve your organization’s intended outcomes with measured success?

OUR SOLUTION

Unbiased Results

  • Reduce / minimize risk of bias in your data for machine learning.
  • Ensure transparency, fairness, and AI ethics / compliance.
  • Ensure data ethics & compliance in your data models and results.

Client Success

Client: Integrate.ai

Situation: Integrate.ai’s AI-powered tech helps clients improve their online experience by sharing signals about website visitor intent. They wanted to ensure privacy remained fully protected within the machine learning / AI context that produces these signals.

Read the full story >

Accessing

Do the right people have the right data?

Your Challenges

Do you need help...

  • Ensuring the right people have access to the right data at the right times?

OUR SOLUTION

Usable and Reusable Data

  • Enable internal access and / or external sharing of data for primary and / or secondary uses.
  • Ensure data are useful and reusable in alignment with FAIR principles.
  • Ensure data have the right level of privacy protection for the use.

Client Success

Client: Novartis

Situation: Novartis’ digital transformation in drug R&D drives their need to maximize value from vast stores of clinical study data for critical internal research enabled by their data42 platform.

 

See the full story >

Maintaining

Are you empowering people to safely leverage trusted data?

Your Challenges

Do you need help...

  • Maintaining / processing data securely and efficiently to promote data enablement with auditable proof of compliance?

OUR SOLUTION

Security / compliance efficiency

  • Creating synthetic versions of data to be used for innovation / AIML.
  • Applying data minimization principles to reduce your risk exposure.
  • Transforming your data for secondary uses and access.

CLIENT SUCCESS

Client: ASCO’s CancerLinQ

Situation: CancerLinQ™, a subsidiary of American Society of Clinical Oncology, is a rapid learning healthcare system that helps oncologists aggregate and analyze data on cancer patients to improve care. To achieve this goal, they must de-identify patient data provided by subscribing practices across the U.S.

 

Visit ASCOPubs.org to read the full story >

Acquiring / Collecting

Are you acquiring the right data? Do you have appropriate consent?

Your Challenge

Do you need help...

  • Ensuring the acquisition / collection of the right data under the appropriate consent / contracts to maintain corporate integrity?

OUR SOLUTIONS

Consent / Contracting strategy

  • Developing a consent / contractual framework for collecting / sourcing.
  • Creating a comms strategy for internal / external stakeholders.
  • Ingesting and transforming data safely to earn trust.

Client Success

Client: IQVIA

Situation: Needed to ensure the primary market research process was fully compliant with internal policies and regulations such as GDPR. 

 

Read the full story >

Planning

Are You Effectively Planning for Success?

Your Challenges

Do you need help...

  • Defining a clear data strategy to achieve desired outcomes?
  • Getting it right at the start to avoid costly privacy missteps later?

OUR SOLUTION

Build privacy in by design

  • Building privacy into your data plan / platform / pipeline upfront.
  • Establishing a trusted data strategy (ethics, compliance, privacy).

Client Success

Client: Nuance

Situation: Needed to enable AI-driven product innovation with a defensible governance program for the safe and responsible use
of voice-to-text data under Shrems II.

 

Visit Nuance.com to read the full story >

Join the next 5 Safes Data Privacy webinar

This course runs on the 2nd Wednesday of every month, at 11 a.m. ET (45 mins). Click the button to register and select the date that works best for you.

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