Cloud Based Risk Assessment Now a Reality

OTTAWA, ONTARIO, Feb 26, 2013 (MARKETWIRE) — Privacy Analytics, recently named one of the big winners at the STRATA 2012 Big Data Startup Showcase in New York City, have changed the big data privacy landscape yet again. With updated PARAT 5.0 software by Privacy Analytics any organization that deals with big data can make use of cloud services to share de-identified personal data across their various departments and partners – all while maintaining the toughest legal and practical limits of privacy. This new tool will increase productivity and speed, as well as decrease costs across the board by simplifying current methodologies.

Big data analytics is concerned with the process of examining huge amounts of different types of data to discover hidden patterns, useful information and unknown correlations. De-identification refers to the removal of all information that would allow the personal identification of any individual within the data source. Privacy Analytics’ founders were inspired by today’s reality of cheap computation and ubiquitous data collection, mixed with recognized software development processes such as quality assurance testing. Privacy Analytics recognizes the need for new tools in this developing big data landscape, to give users and companies the competitive advantage over rivals and reap benefits like increased revenue, research insight and more effective marketing.

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